Thursday, December 8, 2011

Physiological effects of colour

Observing the colour red has been shown to increase the bodies respiration rate and blood pressure, whereas blue lowers it. Deep blue can stimulate the pituitary gland which controls the bodies sleep pattern, so can induce more regular and restful sleep cycles.

Yellow stimulates the brain and makes it more alert and decisive, hence why caution signs are often yellow and black. It can even generate muscle energy.

Green is the ‘easiest’ colour to look at, as it doesn’t generate any energy or stimulate the brain, so is associated with relaxation and tranquility.

Orange is used as an appetite stimulant in restaurants, and like red increases respiration and oxygen supply to the brain.

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